FIFA official: The 2025 Club World Cup attracts 2.7 billion viewers worldwide, creating history

Hupu September 10th FIFA official wrote: The first FIFA Club World Cup has achieved great success worldwide. Preliminary independent data shows that this event has attracted about 2.7 billion viewers through various media. The event was held in the United States from June 14 to July 13, and Chelsea finally defeated Paris Saint-Germain 3-0 to win the championship trophy.

In the one-month football feast, about 2.5 million fans visited the stadiums in 11 host cities to watch the game, and more fans participated in it through the event's exclusive global broadcast platform DAZN, distributors, other media, and watch parties around the world. The global awareness of the

event has also reached an unprecedented level - 80% of football fans are aware of the holding of this competition. During the event, "FIFAClubWorldCup" became the most searched sporting event keyword on Google. The official social media account of the event added 9 million new fans, and DAZN related content received more than 10 billion exposures.

DAZN live broadcasts all 63 games for free and sets a single-day registered user record. Its digital and interactive broadcasting methods bring fans a viewing experience beyond the traditional game, including on-demand function, unique interactive "FanZone" and exclusive peripheral content. Data shows that 80% of viewers watched non-match content at the same time during the event, highlighting the strong demand for immersive and diversified football narratives.

"These preliminary data show that the Club World Cup has become a global successful event and a game changer." FIFA Secretary General Matthias Grafström said, "From the hot atmosphere in the US to the enthusiastic participation of 2.7 billion spectators around the world, this event has far exceeded expectations. FIFA promises to bring the event to the world, and the world has truly embraced the event."

DAZN Group CEO Shei Segev added: "These numbers show the global fans' competition The huge demand for quality and accessible football content. The cooperation with FIFA has set a new benchmark for the 2025 Club World Cup, which shows the tremendous power of football in a digital and fan-centered presentation. We are proud to work with FIFA to bring such an exciting event experience to fans around the world. "

As the exclusive global broadcaster, DAZN will also distribute the broadcast rights to more than 100 partners around the world, making the 2025 Club World Cup truly a global football event.